To make your editorial calendar as effective as possible, make sure you’re tracking all of your content production in one place, so your entire team has visibility into the work. Typically, editorial calendars track upcoming pieces, planned promotions, and social media posts. What is an editorial calendar? An editorial calendar is a record of how, when, and where you plan on publishing upcoming content.
Make sure your team has clarity on the latest changes by sharing feedback where work is being done.Įxamples of calendars you can create with the Asana editorial calendar template Needs and timing can shift as you’re creating content. Keep communications and content together.Track content through every production stage so you can see where everything stands. When you’re creating a high volume of content, it’s hard to know the status of every single piece. Assign tasks for all the steps needed to produce a piece of content-draft, edit, approve, publish-and set deadlines for each to create a workback schedule that you can visualize on a calendar. Add every piece of content you’re producing to your editorial calendar project so you won’t have to dig through emails, spreadsheets, or docs to know what’s going out when and on what channel. To create your own editorial calendar with our template, follow these tips:
An editorial calendar (also known as a content calendar) is a schedule of all the blog posts, articles, or videos you’re producing and it lays out each step of the process, from idea to publication. This is where an editorial calendar can help. Add multiple formats and channels to the mix, and it gets even tougher to keep production on track and deliver great content on time. Producing and publishing high-quality content that audiences want to consume is challenging enough.
Tips for planning your editorial calendar with our template